Writing Training

For all internal and external communications.

As experienced journalists and copywriters, writing clearly, simply and quickly is a skill we have honed and perfected over the decades, in television, radio, newspaper and online newsrooms and company communications departments. Let us share with you some of the tricks of the trade. Our writing workshops are usually tailored to specific company needs but nearly always contain these basic elements:

• Key message development
• Content and structure development
• Tailoring the message to non-technical audiences
• Tone of voice
• Precision vocabulary
• Key word definition
• Intercultural aspects