The Quote that Broke the Swiss Bank
Posted on 29th March 2023 in Communication @en, Communications, Investor Relations @en, Marketing, News, Our Blog, Public relations
Did Saudi National Bank President, Ammar Al Khudairy, know what he was doing when he gave a confident, 5-word answer to a question on Bloomberg TV on March 15? I suspect not. His answer to the question of whether the Saudi bank would provide financial assistance to Switzerland’s largest bank, Credit Suisse, turned out to […]
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